Strategic Management for Communicators: Key Principals and Practices

In this dynamic seminar, Mark John Stewart will unpack how communications professionals can increase their influence and empower their ability to drive outcomes by understanding and leveraging key principles of strategic management. Building on insights generated from more than a decade of academic and applied experience, Stewart will discuss how communicators are uniquely positioned to help align stakeholders to define a common vision and achieve strategic objectives.

Mark John Stewart, ICD.D
Managing Director, Wentworth Strategy Group
Instructor, Strategic Management, McMaster University Master of Communications Management Program

Mark John Stewart, ICD.D, is an accomplished entrepreneur and recognized leader in strategy and governance. As Managing Director at Wentworth Strategy Group, he guides a team of expert advisors to CEOs, boards of directors, and leadership teams. Mark also imparts his expertise as an instructor in strategic management with the McMaster University Master of Communications Program and DeGroote School of Business Executive Education. He serves as the Chair of the Board of Directors for the Bay Area Health Trust, Executive Advisor to international charitable organization Empowerment Squared, and Co-Chair of the City of Hamilton Mayor’s Task Force on Transparency, Access and Accountability.